Agenda for Mobile Marketing Topic:

6:00-6:25PM Networking and Refreshments
6:25- 6:30PM Welcome
6:30-7:00PM Laura Marriott, Mobile Marketing Industry Advisor; Former President of the Mobile Marketing Association*
7:00-7:30PM Joel Morrow, Managing Partner at Mobile Fusion; Former Director of Product Development, Mobile Campaigns at Western Union**
7:30-7:45PM Steve Richter, CEO, MBmobile (www.mbmobile.com)
7:45-8:00PM Michael Pastko, President, Coupious (www.coupious.com)

Kim Dushinski, the author of "The Mobile Marketing Handbook: A Step-by-Step Guide to Creating Dynamic Mobile Marketing Campaigns" will also be present offering her book to those interested and answering questions about creating mobile marketing campaigns.

*Laura Marriott currently provides strategic consulting services for companies in the mobile marketing industry as well as serves in a number of board and advisory board roles. From 2005 to 2008, she was responsible for leading the Mobile Marketing Association, as its global President, to drive the adoption of mobile marketing as well as to establish guidelines and best practices to ensure consumer privacy and brand integrity. Under Marriott’s leadership, the association spearheaded the development of consumer best practices and global mobile advertising guidelines, grew membership from 40 to more than 700 global companies, representing the world’s most recognized consumer and mobile brands, and became the world’s leading non-profit trade association for mobile marketing.

Named one of the industry’s Top 50 US Executives & Top 50 Women in Mobile Content by Mobile Entertainment and Top 10 Women in Wireless by FierceMarkets, Marriott has a proven track record of leadership, strategic development and the ability to execute on programs with measurable results. Marriott is published in key industry publications and quoted in broadcast, print, and radio for her global voice and expertise on mobile marketing.

**Joel Morrow is a Managing Partner of Mobile Fusion, a mobile/digital marketing advertising agency. Previously, he was Director of Product Development, Digital Ventures at Western Union, where he developed and executed the company's mobile marketing strategy and roadmap in the U.S. and throughout the world. He also developed and implemented the company's mobile money transfer product roadmap as well as ran the prepaid wireless payments product line. He is a frequent speaker at industry events, most recently at the Direct Marketing Association (DMA) annual show for 2009.